The new balance is actually an American multinational corporation that owns or controls production of goods or services in at least one country other than its home country based in the Boston, Massachusetts area. New balance maintains a manufacturing presence in the united states, as well as in united kingdom for the European market where they actually produce some of their most popular models.

New Balance - Log In or Create New Balance Account | NB Account

The new balance is also known as NB just to make it easy and short, and this is an account that welcomes you to the new balance online web portal where you can all sorts out for shopping, for kids, teens, and also adults. Well on the new balance platform all your sporting need can be gotten online via a simple new balance sign in anywhere and anytime you are ready and interested.

The Features of New Balance

On what we actually said before, the new balance was founded in 1906 in Boston and has become a worldwide leader in running footwear. As part of their ongoing commitment to excellence new balance sneakers has created a full lifestyle collection which specializes in rereleasing retro models. Here below are collections that have one of the highest demands.

  • Ronnie Fieg.
  • Concepts.
  • Sneaker Freaker.
  • Undefeated.
  • Bodega.

Here are the few highest demands, the highly sought-after made in USA and also made in UK products which live in these collections above. The made in USA collection has consistently been one of the highest in demands retro runners on the market.

How to Create an Account on New balance

However, if there is any probability you don’t have an account on the new balance platform, then this means you will have to create an account in other to sign in. here below are the steps you need to follow on how to create an account.

  • Go to your web browser and visit
  • Navigate to the create account section.
  • Enter your first name, last name, email.
  • Then verify email.
  • Enter also your password and verify password.
  • Click on the “Show Password” checkbox (optional).
  • Click on the “Join my NB rewards” This may take up to 5 minutes for my NB Rewards membership to completely process and for discounts/special offers to appear.
  • Also, click on the “Please send me the NB Women’s catalog”.
  • Go through the terms and conditions of New Balance and consent to it by ticking on the box specified on it.
  • Lastly, tap on the “Create Account”.

These are the steps to follow in other to create an account. However, you are done creating your account then you can now sign in and here below are the steps to follow.

New Balance Sign In

  • Go to your web browser and visit
  • Enter your email address and password.
  • Click on the “Show Password” checkbox if you want your password to be shown.
  • Then click on the “Remember Me” checkbox if you want to sign in.
  • Finally click on the “Login” link to gain access to your new balance account.

Here are the few steps to follow in other to access your account on the new balance website. This is actually simple as outlined above to sign in if only you will have to follow the instructions provided for you.